Edition 366 Monday 13/02/17
Hi,woven throughout the rich ‘Upbeat’ tapestry is regular
reference to one of our ‘happy places’now the the Hunting Lodge Winery formerly
Matua Vineyard. We were delighted to return this weekend for the North West
beer and wine festival featuring live music in the vines from Nomad (some kids
from ChCh on the rise),Trinity Roots (absolutely, positively ‘Wellington as
reggae bro’) and the one and only classic Dave Dobbyn(loyal as the weather from
the hinter to the heartland…otherwise fine!!!).There is no better way to spend
a lazy,hazy,sunny Saturday afternoon…life doesn’t get any better!!!
Well maybe it did for us as Christine won the raffle for a
basket of the best wine, food and local business vouchers in the North West!In
a bizarre sequence of events 1000 tickets were issued in ‘goody bags’ given to
attendees.The draw had to be done twice as the first ticket holder didn’t front
up and we won the second draw…what are the chances…Yay the Joneses!
Fletcher
reckons;he wants to be a rock star after attending his first live
‘gig’ at the Hunting Lodge and raging it up the front in the mosh pit with his
Mother (yes really).
He also reckons getting your gear off with your girlfriend at
a local ‘do’ is ok too (see pic
With my planet saving hat on I have managed to divert
hundreds of mattresses and deck chairs from landill off cruise ships visiting
Auckland in recent weeks. I am also working with a customer and my reuse
contacts to divert 100 railway sleepers from the hole in the ground…yes I am a
legend and yes it feels good to be making a sustainable difference J
I hope you are also getting an ‘Upbeat’ buzz from life,have a
good week..Cheers Jonesey!
The Hendersons reckon a couple of cruise ship deck chairs
wouldn’t go a miss!
“ He who holds the hook is aware in what waters many fish are
swimming”.Ovid
I read a salesy(is that a word?) article recently that had
some good advice.
Yes, salesy stuff comes at us daily thick and fast but
something in this one stuck.
It more or less said if we wanted to make more sales and
reach targets we needed to identify who our prime target customers were and why
(ok not rocket science I admit).
It recommended analysing our customer base and the industries
they represented.
Once this info was known a preferred customer target
group would (and did) emerge.
This resonated with me because I tend to be reactive
prospector rather than proactive.
So unlike a lot of other advice I get I actually took this on
board and did the exercise.
I discovered a clear trend and quickly identified a specific
target group of industries.
Interestingly for me these businesses tended to be based in
similar locations.
Even more exciting was the fact that their waste material is
ideal for our processing facility!!
Talk about excited I couldn’t wait to get cracking as I
planned my cold calling campaign!
!).
Someone once wisely said to me “Fish where the fish are” and
this could not be more true of the campaign I am on the verge of launching.
I had a brief sortee last week and established two potential
leads without trying too hard!
It brings back memories of fishing with my Dad, we always
headed for the spots where the birds were diving for the small fish driven to
the surface by the larger ones!
So sage advice indeed, quite simple, obvious and logical but
often overlooked..good luck!
“Everyone
should believe in something.I believe Ill go fishing”. Henry David Thoreau
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