Edition 312 Monday 14/12/15
Hi,I was so delighted to hear the sound of a piano recently I
followed its magical tones to the source and was happy to discover it was coming
from our shack!I was stunned to tear jerking silence to observe Christine
patiently teaching Fletcher to play “Old
MacDonalds Farm” on our much preloved piano.There are a number of things I wish
I had done in my life and learning to play a musical instrument is one of
them.I have lost count of the amount of times the shout has gone up at a ‘bit
of a do’ for someone to grab a guitar or jump on a key board or piano!......hmmmm…if
only!!! J
Fletcher
reckons; his Fathers offer of being a ‘roadie’ for his future rock and
roll band will definitely be considered seriously but will be subject to the
passing of a fitness and age test first!...if only!!! J
The Muriwai Volunteer Fire Brigade has been called out five
times in the last two weeks. Three of these incidents were to local road
accidents!! It is said and proven we face more danger in our own hood than we
do anywhere else.The latest events are clear evidence this is true and a warning
to us all that we need to be on our game at this time of year to ensure our
families have a happy and complete festive season.I guess we are more aware
because we are living with one ear tuned to the local siren but it is a timely
reminder to take care, drive defensively and courteously.…if only!
We have been busy with ongoing landscaping and beautification
projects to get ship shape for the big day plus the normal mindless stuff we
pressure ourselves into doing on the frenetic countdown,then wonder why
afterwards!.....same stuff different festive season…..hang in there……Cheers
Jonesey!
Harry and the Hendersons reckon the siren is necessary evil
but a bit scary for an old dog!
“One has to passionately believe it is possible to change
the industry, to turn it on its head, to make sure that it will never be the
same again.”
Richard Branson
Sure the word disruptive means disorderly,rowdy,undisciplined
riotous,wild,turbulent and attention seeking amongst other meanings but did you
realise it also means new, novel, fresh, unconventional, inventive,ingenious,original.unorthodox,
groundbreaking and innovative.I ran into this word usage at a recent function
and liked it a lot.
To me it stood for people and companies who are radically
reconfiguring their particular field of business with a smarter more
competitive product,service or business model.
It said a lot to me about where we need to be if we are to
lead rather than follow in our particular industry. It had special relevance to
me last week when we were presented with the opportunity to win a customer at
the 11th hour with an apples for apples offer??
Apples for apples hmmmm….why just provide a quote for what
the competitor was offering?....why not be a bit
‘disruptive’….offcentre,unpredictable,and responsible for stopping something
continuing as normal because we said…..what if….apples are not as good in this
case as oranges,pears or lemons and if we did this or that would that work for
you?
Crikey it was an exciting and challenging approach to be
thinking radically with no real idea what we were going to come up with but backing
our collective experience and ingenuity do so anyway!
We found our customer was receptive to our ‘disruptive’
approach and they found it to be a refreshingly different approach that also
captured their own attention and imagination.
There is no guarantee this approach will win us the business
but we know that it has provided us with a distinct point of differentiation
that has positioned us favourably.
We want to be known as a disruptive influence in our industry
and plan to be in demand for being so!
“The potential for reinvention is all around us, and it’s
an exciting time to be thinking about how to structure (or restructure) your
business, your community, or your life in ways that create new value.Enjoy the
possibilities.”Richard Branson
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