Sunday, November 3, 2013

Strategically brilliant


         

 

 

Edition 210 Monday November 4th 2013

 


Hi, whoever thought of putting a sticker on every individual piece of fruit you buy needs to be identified and tortured slowly !!! Crikey is it annoying or what?...has anyone ever stopped to read what these actually say before they buy them?, how many are influenced by these half baked excuses for a marketing campaign? Yes I am annoyed and yes I did eat a couple this weekend before noticing them arrrrgggghhhh.Thing is I cant boycott fruit as all my favourite stuff has a sticker on it!

Moving on….literally in fact I pulled out in to one of the busiest roundabouts in crazy Auckland traffic last week (in Summer mode by the way) anyway I pulled in front of a angry man driving a modified vehicle synonomous with this particular part of town. If he was angry before I did that then he sure was angrier afterwards to the point where he stopped and insisted we had a chat!! Eeeeek,now I am no hero and from the looks of him physically he had eaten a great deal more pies than I had in his lifetime so I adopted a concillatory approach rather than a confrontational one and it took the wind out of his sails in fact he ended up apologising to me for being so aggressive! You see he was expecting me to be  exactly the same way and anticipating a fight and didn’t know how to deal with a gentleman, sheer strategic  brilliance I tell you, mixed with more than a tinge of luck that we didn’t collideJ!!!

Halloween and Guy Fawkes in the same week does my head in, we will have to be strategically brilliant later in his life to successfully avoid both of these imported commercial rip offs…arrrggghh!

Fletcher got given the coolest pair of Nike shoes as a hand me down from his mate Brooklyn. He lives in them and we have to hide them before bed or they would be worn in there too !!!

I hope you had a relaxing fun weekend with family and friends, have a great week, cheers Jonesey

 

Harry and the Hendersons reckon Guy Fawkes sucks !! besides which there is never enough room for them in our bed when we are being attacked by fireworks!!!! Please be over soon!



 

“On any given Monday I am one sale closer and one idea away from being a Millionaire.”

 Larry D. Turner

 

Sales snippets from the week that was;

 

  • Our late ex Prime Minister Sir Rob Muldoon once said :”Any advertising is good advertising” and judging by the feedback we got during the week after one of our trucks rolled over blocking a motorway onramp for most of the day he may well have been right ! Thankfully no one was hurt and all was eventually back to normal.
  • Speaking of advertising we continue to benefit from strategically well placed sponsorship of high profile events, programs and environmental initiatives. The key is to definitely target specifically rather than try to be all things to all people (good luck or good management??).
  • A guy came up to me in the street last week as I was getting into the Green Gorilla mobile and introduced himself and asked who we were purchasing safety equipment from? Turns out he has started a business locally specialising in this gear and wanted to know who in our business was responsible for these purchases. Great initiative and certainly the right way to generate leads and hopefully new buisness. A great example and motivation to me to do a couple of cold calls that day too!!
  • I know I go on about Toastmasters a bit but Crikey there is no denying it has to be the best value personal development training in the world!! Where else can you get  fortnightly training, development, motivation,inspiration, evaluation, breakfast(at our club) and mentoring from experienced experts for $15 bucks a meeting. That’s one and a half hours of personal development for $10 per hour !!!! Now I challenge you to get approximately twenty three x ninety minute training sessions for $300 bucks per year What are you waiting for?
  • www.toastmasters.org.nz use the club finder and make contact with some clubs that meet in your area. You can visit as many as you like as many times as you like for free before either deciding its not for you or the club you prefer to join….could it be any closer or easier!??....Ok I promise I will leave it there…….for this week J

 

“Life is like riding a bicycle. To keep your balance, you must keep moving”. Albert Einstein

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